Can this small start-up convince Britain to go green?

Bulb Energy was named UK Business Of The Year at the 2017 Start-up Awards. Its offering is simple; one tariff — 100% renewable electricity and 10% renewable gas — at a lower price than fossil fuel alternatives.

It has doubled in size since August and now has over 300,000 members, who rate it the top electricity supplier on Trust Pilot. Its 85 employees (up from 20 in May 2017) now occupy the top floor of Second Home in Spitalfields.

I’m a big fan of Bulb and have persuaded lots of my friends to sign up. I was keen to understand what it is like to run a fast-growing, purpose-driven start-up, so I met Hayden Wood, co-founder and CEO, to ask…

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Would anyone in their right mind get the bus from Belfast to London?

It’s 2.50am in the morning on the 4th January and I’m at Manchester bus station. My journey began in Belfast 13 hours earlier and it has got another 3 hours to run. The novelty of listening to a Stuart MacBride thriller while actually being able to see the dark Scottish rain wore off long ago. It’s cold, wet and all I want to do is crawl into bed.

What on earth led me here? And am I mad?

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